Customer Discovery Interview Script — Find What People Actually Want

Most founders ask customers "would you use this?" and get a useless "yes." Real customer discovery finds the truth: the actual problem, how painful it is, what they've already tried, and whether they'd pay for a solution. This prompt generates a complete 45-minute customer discovery script using: - **Mom Test principles** — questions customers can't lie to - **Jobs-to-Be-Done framing** — uncovers the real motivation - **Pain thermometer questions** — quantifies how much the problem matters - **Competitor probes** — finds out what alternatives they've already tried - **Willingness-to-pay detection** — without ever asking "would you pay for this?" Also includes: a post-interview synthesis template and the 5 signals that mean you've found product-market fit.